Earth Witch is a semi-permanent hair colour brand that offers gorgeous, vivid coloured dyes that stay put when you want them to and fades gracefully when you’re ready for a change. Each shade comes in a generous 200ml (6.7oz) bottle to cover long or short hair and has a deliciously fruity scent and shimmer to die for!

Our shades are, and always will be, 100% Vegan & Cruelty Free!

Earth Witch was dreamed up by Elle, an avid bright hair lover, who wanted vivid hair colours that lasted longer while being easily accessible in Australia and New Zealand. Elle lives in the Wairarapa, New Zealand with her husband Craig, and their daughter.

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Our gorgeous blue based purple packs a vibrant punch and looks great over a variety of base colours. Jade mixed three shades to create this custom look!

Follow Jade on Instagram:

@_jademadden